Product Recalls: (1) Snuga Infant Swings and (2) Dumbbell Toy sold in the Fisher-Price® Baby Biceps Gift Set. For more information see here.

Shop by Age

Birth to 6 months

6 to 12 months

1 to 2 years

2 to 4 years

5 years +

Shop All

Birth to 6 months

6 to 12 months

1 to 2 years

2 to 4 years

5 years +

Shop All

Find the playsets that little ones want — and buy directly from us, for a limited time!* Shop our collection for easy-peasy gifting.

Buy Now
Buy Fisher-Price Playsets

The Music Starts Here

John Legend's new album includes covers of three beloved Fisher-Price songs.

Learn More

Immersive Musical Fun

Our Link Squad toys sync up to create an awesome learning show for kids.

Shop Now

Delight Young DJs

Our Rockin' Record Player toy features a spinning turntable and 20 songs.

Shop Now

Wood is Here!

From baby to big kid, something for every family.

Learn More

The Music Starts Here

John Legend's new album includes covers of three beloved Fisher-Price songs.

Learn More

Immersive Musical Fun

Our Link Squad toys sync up to create an awesome learning show for kids.

Shop Now

Delight Young DJs

Our Rockin' Record Player toy features a spinning turntable and 20 songs.

Shop Now

Wood is Here!

From baby to big kid, something for every family.

Learn More

Top Holiday Gifts

Treat little ones to big adventures and fun with our must-have toys of the season.

Shop Now
Shop Fisher-Price Brands
Fisher-Price
Little People
Wooden Toys
Imaginext
Thomas & Friends
Power Wheels
MEGA Bloks
Fisher-Price
Little People
Wooden Toys
Imaginext
Thomas & Friends
Power Wheels
MEGA Bloks

Embracing Differences

It’s never too early to start talking with your little one about big topics like kindness, empathy and belonging. Find the perfect tools to get you started.
Learn More
Shop by Milestone

Shop All

Sitting Up

Walking

Calming

Gross Motor Skills

Pretend Play

Imaginative Play

Shop All

Sitting Up

Walking

Calming

Gross Motor Skills

Pretend Play

Imaginative Play

Fisher-Price Best Sellers
Shop All

Featured Content

Pressure-free tips & advice from our early childhood development experts

See All Articles

How to Calm a Crying Baby: Simple (and Surprising) Solutions

Read Article

Ready for Potty Training? Helpful Tips from a Childhood Development Expert

Read Article

How to Help Your Little Manage Their BIG Emotions

Read Article

Unleashing Your Preschooler’s Emotional Potential

Read Article

Pressure-free tips & advice from our early childhood development experts

See All Articles

How to Calm a Crying Baby: Simple (and Surprising) Solutions

Read Article

Ready for Potty Training? Helpful Tips from a Childhood Development Expert

Read Article

How to Help Your Little Manage Their BIG Emotions

Read Article

Unleashing Your Preschooler’s Emotional Potential

Read Article