BEST BASKET FILLERS
The hunt is over! Surprise kids with a beautiful basket filled with Barbie toys — perfect for springtime play.
Lights, Camera, Action
Inspire moviemaking dreams with career dolls that celebrate women in film.
World of Suprises
Delight kids with Color Reveal, Cutie Reveal, and Barbie POP Reveal dolls.
BLACK HISTORY MONTH
Join us in celebrating Black communities and the power of representation. We're committed to designing products that better reflect the world kids see today.