Official Rules

  • The Spread a Little Kindness Giveaway (the “Giveaway”) is open to legal residents of the contiguous United States and the District of Columbia (excludes Alaska & Hawaii) who are 18 years of age or older.
  • The Giveaway begins on November 1, 2023, at 11:00am Eastern Time (“ET”) and ends on November 30, 2023, at 11:59pm ET or while supplies last.
  • ONLY the first 10,000 people who visit and provide their contact information will receive one (1) Our Beautiful World Little People® board book via U.S. Mail.
  • NO PURCHASE NECESSARY to participate.
  • One book per household.
  • The Our Beautiful World Little People® book has an approximate retail value of $7.99.
  • By entering the Giveaway, you agree to the collection, processing and storage of your personal data by Mattel for purposes of the Giveaway in accordance with Mattel’s Privacy statement located at and applicable data protection laws. If you opt in to receive email updates from Mattel when you enter the Giveaway, Mattel will send you emails, and your data will be subject to their respective privacy practices.