Hot Wheels® Tiniest Team Principal

Hot Wheels is searching for the first Tiniest Team Principal to make BIG decisions in 1:64th scale. The ultimate summer gig for the kid who lives for Hot Wheels and F1®.*

What It Takes To Win

Your kid is OBSESSED with cars

But they can’t drive them because you and the law say it’s illegal.

Your kid is an F1® Fanatic

They still have a bedtime, but their love for F1® runs 24/7.

Your kid is a Hot Wheels Hotshot

They have extremely strong opinions on colors, design, and collectability.

Your kid is a KID

We’re looking for 10 years of literal life experience, max.

 

The Perks of Running the Team


Trip to an F1® Race
Behind-the-Scenes F1® Access
Design a Hot Wheels F1® Car
Custom Race Gear
The Full Hot Wheels F1® Collection

Buckle Up and Enter Now:


Parents or legal guardians of applicants are encouraged to enter kids ages 5-10 via social media. Read our Terms & Conditions.

Upload a video to TikTok or Instagram showing your child’s fandom for both Hot Wheels and Formula 1®.

Must tag official Hot Wheels social media channels (@HotWheelsOfficial on Instagram or @HotWheels on TikTok).

Must hashtag #HotWheelsTiniestTeam and #Contest.

Deadline for entry is June 16th with winners selected on June 23rd.

Enter Now

Accelerating Fans' Passion

This collaboration combines the heart-pumping adrenaline of professional racing with the thrilling fun of Hot Wheels. It’s more than just a partnership — it’s a celebration of the design and performance of the fastest cars in the world.

Rev Up Fandom

Speed into the high-octane action of Formula 1® with Hot Wheels Formula 1® in 1:64 scale. Perfect for racing on orange track or displaying in your collection.

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Race Like a Pro

Replicate the thrill of professional racing at home with new Hot Wheels tracks and playsets inspired by F1® racing.

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Shop More Die-Cast Vehicles
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*NO PURCHASE NECESSARY. Contest begins at 9:00am PT on 5/20/26 and ends at 11:59pm PT on 6/16/26. Contest is open to legal residents of the 50 U.S. and D.C., age 18+ who are parents or legal guardians of a child (or children) between the ages of 5-10 years old. Void where prohibited by law. See Official Rules for details. Sponsor: Mattel, Inc.

The F1 logo, FORMULA 1, F1, GRAND PRIX and related marks are trademarks of Formula One Licensing BV, a Formula 1 company. All other trademarks, logos and copyrights, including those of the teams featured, are the property of their respective owners. All rights reserved.

PIRELLI Logo is a registered trademark of Pirelli & C. S.p.A. and used under license.

Related Categories

Hot Wheels x Formula 1 Toys Hot Wheels Toys Hot Wheels for Ages 8+ Hot Wheels Cars Hot Wheels Mario Kart Tracks & Toys