The Barbie Signature Kenbassadors collection celebrates influential Ken figures who are creating positive change and contributing to a better world for all. Defying all odds, LeBron James emerged from the hardness of inner-city life to become a basketball legend, activist, and philanthropist forging a legacy built on championing others – both on and off the court. A cultural and style icon, this LBJ Ken doll rocks a look that captures his signature elevated streetwear style while proudly reppin’ the LeBron James Family Foundation, his non-profit that empowers kids with everything they need to succeed in life.

• This Barbie Kenbassadors doll celebrates LeBron James – the basketball legend, author, activist, and philanthropist forging a legacy built on championing others both on and off the court.
• A cultural and style icon, this LBJ Ken doll rocks a look that captures his signature elevated streetwear style.
• LeBron is styled in fresh fits like a bomber jacket with his iconic number “23”, tailored checkered pants, and statement sneakers.
• Sunglasses, a fanny pack, bracelet, and a pair of headphones in his hand polish off his outfit.
• He is proudly representing his non-profit -- the LeBron James Family Foundation -- with a crisp “WE ARE FAMILY” t-shirt, logo on his hat, and varsity jacket patch.
• From building schools and thriving community centers to housing homeless families and more, LeBron and his foundation empower the inner-city kids with the support and resources they need to succeed in life
• The Barbie Signature Kenbassadors collection celebrates influential Ken figures who are creating positive change and contributing to a better world for all.