ENCOURAGING PURPOSEFUL PLAY

From our Career Dolls to the Inspiring Women series, Barbie products encourage imagination, expression, and discovery through play. Girls can explore all their dreams as they learn that anything is possible!

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UAT Hot Wheels New Arrivals

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Hot Wheels® Monster Trucks Live 8-Pack
Hot Wheels® Monster Trucks Live 8-Pack

Hot Wheels® Monster Trucks Live 8-Pack

$31.99

Hot Wheels™ Monster Trucks Blast Station™ Playset
Hot Wheels™ Monster Trucks Blast Station™ Playset

Hot Wheels™ Monster Trucks Blast Station™ Playset

$21.99

Hot Wheels® RC Aaron Wheelz Wheelie Chair
Hot Wheels® RC Aaron Wheelz Wheelie Chair

Hot Wheels® RC Aaron Wheelz Wheelie Chair

$39.99

Disney Pixar Lightyear Hot Wheels® RC Lightyear Star Command Transport Vehicle
Disney Pixar Lightyear Hot Wheels® RC Lightyear Star Command Transport Vehicle

Disney Pixar Lightyear Hot Wheels® RC Lightyear Star Command Transport Vehicle

$24.99

Hot Wheels® Monster Truckss 1:64 5-Pack Ast Vehicles
Hot Wheels® Monster Truckss 1:64 5-Pack Ast Vehicles

Hot Wheels® Monster Truckss 1:64 5-Pack Ast Vehicles

$19.99

Hot Wheels® Dragon Drive Firefight™
Hot Wheels® Dragon Drive Firefight™

Hot Wheels® Dragon Drive Firefight™

$26.99

Hot Wheels® Track Builder Unlimited Corkscrew Twist Kit™
Hot Wheels® Track Builder Unlimited Corkscrew Twist Kit™

Hot Wheels® Track Builder Unlimited Corkscrew Twist Kit™

$32.99

Hot Wheels® City Super Twist Tire Shop
Hot Wheels® City Super Twist Tire Shop

Hot Wheels® City Super Twist Tire Shop

$21.99

Hot Wheels® Track Builder Unlimited™ Fuel Can Stunt Box
Hot Wheels® Track Builder Unlimited™ Fuel Can Stunt Box

Hot Wheels® Track Builder Unlimited™ Fuel Can Stunt Box

$24.99

Hot Wheels® Dragon Launch Transporter
Hot Wheels® Dragon Launch Transporter

Hot Wheels® Dragon Launch Transporter

$14.99

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Dec 22 - 50-50 Component

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#video-modal&media=https://assets.contentstack.io/v3/assets/blt485dfa12bf05dba5/blt82beeb84c70aadd4/61b137154f9f496e8e621b09/dream-gap_close-video.mp4

We leveraged the Barbie Vlogger platform to talk about racism, where Nikki shared her experience being treated unfairly because of the color of her skin.

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